May 8, 2012 by Gary Price
From a Flurry Blog Post: This report reveals emerging trends in mobile app category usage. By studying how consumer time is shifting across app categories, we provide an early, clear demand signal. In other words, we see where consumers are spending an increasing amount of time in apps beyond Games and Social Networking to show […]
April 10, 2012 by Gary Price
From the Gartner Web Site: Worldwide media tablet sales to end users are forecast to total 118.9 million units in 2012, a 98 percent increase from 2011 sales of 60 million units, according to Gartner, Inc. Apple’s iOS continues to be the dominant media tablet operating system (OS), as it is projected to account for […]
April 6, 2012 by Gary Price
From comScore: A U.S. analysis of Wi-Fi and mobile Internet usage across unique smartphones on the iOS and Android platforms reveals that 71 percent of all unique iPhones used both mobile and Wi-Fi networks to connect to the Internet, while only 32 percent of unique Android mobile phones used both types of connections. A further […]
September 19, 2011 by Gary Price
From Nielsen: According to the first mobile media rankings based on audience measurement data from metered Android smartphone usage, aside from the Android Market app itself, Facebook, Google Maps and Gmail were the most used among U.S. Android users 18 years and older. To determine each apps “active reach,” — the percentage of Android owners […]
August 19, 2011 by Gary Price
From a Nielsen Announcement: According to first-reported data from Nielsen Smartphone Analytics, a new effort that tracks and analyzes data from on-device meters installed on thousands of iOS and Android smartphones, the average Android consumer in the U.S. spends 56 minutes per day actively interacting with the web and apps on their phone. Of that […]
July 11, 2011 by Gary Price
From the Overview: In its first standalone measure of smartphone ownership, the Pew Internet Project finds that one third of American adults – 35% – own smartphones. The Project’s May survey found that 83% of US adults have a cell phone of some kind, and that 42% of them own a smartphone. That translates into […]