Americans Say One Thing But Likely to do Another When it Comes to Online Scams
From a PC Tools News Release:
PC Tools, in collaboration with the Ponemon Institute, today announced the findings of its online scam susceptibility study of 1,858 American consumers. The results of the survey show a clear difference between respondents’ attitudes and predicted behaviors when presented with real-world online scenarios.
“Almost half (47%) of US respondents identified an online survey with a prize as either a scam or an attempt to get you to buy something later. However, when presented with the test scenarios, more than half (55%) of US respondents indicated they would be likely to provide their personal information to redeem a prize after completing an online survey,” said Richard Clooke, Online Security Expert, PC Tools.
While first and third person constructs were tested to minimize the potential “halo effect” that occurs when asking respondents to rate themselves, US respondents indicated they were equally as likely as their friend to provide personal and financial information online in each of the tested scenarios. This is in contrast to respondents in the UK and Australia who indicated that they thought their friend was more likely to provide personal and financial information online in each of the tested scenarios.
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About Gary Price
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com.