New Report/Statistics: "2010 BSA Global Software Piracy Study: Many People Don’t Understand They Are Stealing"

Full Text of 2010 BSA (Business Software Allince) Global Piracy Study (8th Annual)

Personal computer softare piracy up 14% globally in 2010.

From a Summary:

Key findings of the 2010 BSA Global Software Piracy Study:

• While the number of PCs shipped to emerging economies in 2010 accounted for more than 50 percent of the world total, paid software licenses in emerging economies accounted for less than 20 percent of global sales.

• Six years ago, the commercial value of software piracy in emerging economies accounted for less than one-third of the world total. Last year, at $32 billion, it accounted for more than half.

• The global piracy rate for PC software was 42 percent in 2010. That is the second-highest global piracy rate BSA has found in the eight years it has been conducting annual studies with leading market research and forecasting firm IDC. In 2009, the global rate was 43 percent.

• The regional piracy rate rose by 1 point in the Asia-Pacific region and in Latin America — two economic hotbeds of the developing world.

• Seven PC users in 10 support paying innovators for their creations to promote more advances, while just three in 10 say no one should control technologies that could benefit society.

• Around the world, solid majorities see clear economic benefits from IP rights and protections: 59 percent think IP rights benefit local economies, 61 percent think they create jobs.

• Eight PC users in 10 say they value legal software over pirated software because it is more reliable and secure.

• The most common form of software piracy is buying a single license for a program and installing it on multiple computers: 60 percent incorrectly think this is legal at home, and 47 percent think it is legal at work (including 51 percent in emerging economies).

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