On Demand Books (Espresso Book Machine) Will Sell More 7 Million Espresso Machine Titles On Google

“We are pleased to announce this latest milestone for our network,” said Dane Neller, CEO of On Demand Books. “Our existing relationship with Google enables over 2 million public-domain titles to be purchased on Google Books. By registering our entire catalogue of over 7 million titles with Google Merchant Center, all of our content, including in-copyright and publisher titles, will soon be available for discovery and purchase on Google Books and through other Google e-commerce services.”
Neller added, “Publishers who enable their content to the Espresso Book Machine network will benefit by adding a new online channel to reach readers. In addition, the growth in mobile marketing, and other sophisticated technologies, should add further opportunities to grow sales. [Emphasis Our] Retailers benefit, given the billions of consumers who use Google every day and can now connect to an EBM retailer’s e-commerce site via a direct online link from Google and Google Books.”
Complete Announcement
Examples:
1. Baseball: individual play and team play in detail (Google eBook) for sale via Google Books. On Demand Books is listed in the “Get This Book” section.  Clicking “On Demand” takes you to this page.
Note: Why is the book listed as a Google eBook? Isn’t this a PRINT on demand title?
2. Seawise, On Demand listed as a merchant in Google Product Search database.
See Also: Bibliothèque nationale de France (BnF) Joins the Espresso Book Machine Network