Google and Wikipedia have been in a kind of unspoken partnership: Wikipedia produces the information Google serves up in response to user queries, and Google builds up Wikipedia’s reputation as a source of trustworthy information. Of course, there have been bumps, including Google’s bold attempt to replace Wikipedia with its own version of user-generated articles, under the clumsy name “Knol,” short for knowledge. Knol never did catch on, despite Google’s offer to pay the principal author of an article a share of advertising money. But after that failure, Google embraced Wikipedia even tighter—not only linking to its articles but reprinting key excerpts on its search result pages to quickly deliver Wikipedia’s knowledge to those seeking answers.
Source: Wikimedia
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Today, the Wikimedia Foundation, which operates the Wikipedia project in more than 300 languages as well as other wiki-projects, is announcing the launch of a commercial product, Wikimedia Enterprise. The new service is designed for the sale and efficient delivery of Wikipedia’s content directly to these online behemoths [like Google] (and eventually, to smaller companies too).
Conversations between the foundation’s newly created subsidiary, Wikimedia LLC, and Big Tech companies are already underway, point-people on the project said in an interview, but the next couple of months will be about seeking the reaction of Wikipedia’s thousands of volunteers. Agreements with the firms could be reached as soon as June.
“This is the first time the foundation has recognized that commercial users are users of our service,” says Lane Becker, a senior director at the foundation, who has been ramping up the Enterprise project with a small team. “We’ve known they are there, but never really treated them as a user base.”
Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.
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