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January 14, 2020 by Gary Price

Cengage Announces Plan to Offer eTextbook Option Within Cengage Unlimited

January 14, 2020 by Gary Price

From Cengage:

Cengage today announced that it will offer an eTextbook option within Cengage Unlimited, giving students access to more than 14,000 ebooks, study tools and more for $69.99 a semester.

Available in August 2020, Cengage Unlimited eTextbooks will also include free access to college success and career support, including activities in resume-building, financial literacy and time management.

“While I’m encouraged that college affordability remains an important part of the national economic debate, the reality is that paying for college is about more than tuition,” said Michael E. Hansen, CEO, Cengage.  “New models like Cengage Unlimited, the industry’s first all-access subscription for textbooks and course materials, are making an impact, yet too many students still face obstacles when trying to access and pay for college.

“That’s why we will be offering students an eTextbook option within Cengage Unlimited.  It is designed to support students who need additional options that fit their learning needs and budgets, yet don’t need a full Cengage Unlimited subscription that includes online homework access codes.  And it’s accessed via the subscription model that students have overwhelmingly embraced in other areas of their lives,” Hansen continued.

In addition to the ebooks and other tools, those who prefer print can order up to four print textbook rentals for $7.99 each with free shipping. Students may upgrade to a full Cengage Unlimited subscription that includes online homework access codes/courseware.

Since commercial availability in August 2018, Cengage Unlimited has seen rapid adoption by students and colleges, with more than two million subscriptions sold.  Students have saved $125 million using the subscription to date.  These savings are expected to grow to $160 million by the end of the current school year.

Filed under: Funding, Gale, Management and Leadership, News

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About Gary Price

Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.

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