August 13, 2020

Association of American Publishers Releases September 2019 Statshot Report; Downloaded Audio Revenues Increase 24.3%; E-Book Revenues Down 1.3% (vs. Sept. 2018)

From the Association of American Publishers:

The Association of American Publishers (AAP) today released its September 2019 StatShot reflecting reported revenue for all tracked categories, including Trade (consumer publications), K-12 Instructional Materials, Higher Education Course Materials, Professional Publishing and University Presses.

Overall publisher revenue for the month was $1.54 billion, an increase of 8.4% as compared to September of 2018. Total sales in 2019 so far were $11.4 billion, an increase of 4.0% over the same period last year.

Trade Categories

  • The Children and Young Adult category reached $243.4 million in revenues, an increase of 3.5% over the same month last year.
  • Adult books were $479.3 million, an increase of 3.5% compared to September 2018.

Sept. 2019

Sept. 2018

Percent Change

Adult Fiction/Non-Fiction

$479.3

$463.1

3.5%
Children’s/YA

$243.4

$235.2

3.5%

Religious Presses

$59.4

$61.3

-3.0%

Total Trade

$782.2

$759.5

3.0%

Trade Formats

  • Paper formats once again dominated Trade, accounting for $588.1 million, or 75.2% of the category’s $782.2 million in revenue for the month of September.
  • Among Paper formats, paperback books saw the most growth, climbing 9.1% compared to the same month last year.
  • Downloaded Audio increased 24.3% over the same month in 2018, coming in at $52.0 million for the month. The Downloaded Audio category has seen consistent growth every month since AAP began tracking it in 2012.
  • eBook revenues decreased by 1.3% as compared to September 2018, coming in at $82.5 million.

Trade Revenues By Format

(in millions)

Sept. 2019

Sept. 2018

Percent Change

Hardback

$335.5

$344.3

-2.6%

Paperback

$221.5

$203.0

9.1%

Mass Market

$14.9

$18.0

-17.4%

Board Books

$16.3

$18.4

-11.4%

eBooks

$82.5

$83.6

-1.3%

Downloaded Audio

$52.0

$41.8

24.3%

Physical Audio

$3.6

$3.9

-5.6%

Other

$55.9

$46.5

20.2%

Total

$782.2

$759.5

3.0%

Educational Materials

  • Pre-K-12 Instructional Materials stood out during the month, coming in at $267.2 million, an increase of 31.7% compared to the same period last year. September 2019 marked the seventh consecutive month that participating publishers have reported growth in the category.
  • Higher Ed Course Materials revenues were $437.4 million, an increase of 5.9% over the same period last year.

Total Sales

Sept. 2019

Sept. 2018

Percent Change

Adult Books

$479.3

$463.1

3.5%

Childrens & Young Adult Books

$243.4

$235.2

3.5%

Religious Presses

$59.4

$61.3

-3.0%

Professional Books

$44.7

$36.4

22.7%

K-12 Instructional Materials

$267.2

$203.0

31.7%

Higher Educational Course Materials

$437.4

$413.1

5.9%

University Presses

$4.3

$4.3

-0.5%

All Other

$3.5

$4.0

-11.2%

Total

$1,539.3

$1,420.3

8.4%

Professional Publishing

  • Professional Publishing, including Business, Medical and Law, Technical and Scientific, increased 22.7% during the period, reaching $44.7 million for the month.
Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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