Apple Launches a New Privacy Website that Lets You Find all the Data the Company Has on You
Apple is moving forward several privacy upgrades Wednesday, including launching a portal that allows customers to search and see what kind of data the company has kept on them.
The privacy portal was already tested in the European Union in May, coinciding with the EU’s launch of restrictive privacy legislation called the General Data Protection Legislation (GDPR). The information collected may include data such as calendar entries, photos, reminders, documents, website bookmarks, App Store purchases or support history of repairs to your devices, among other items.
Apple has also made changes standardizing certain settings to prevent so-called “machine fingerprinting” or “browser fingerprinting,” a way that a person’s individual device can be identified using its unique settings and preferences, like special fonts, even if the customer has blocked other forms of data tracking.
In May, when Apple first launched the online privacy portal, it only allowed U.S. users to either correct their data or delete their Apple accounts.
In recent years, Apple has taken steps toward greater consumer data transparency. Earlier this year, it added messages across its apps that tell users how their data is being handled. The company is also rolling out an updated privacy page on its website today detailing what data it does and does not store.
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About Gary Price
Gary Price (email@example.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.