OCLC is Introducing the Wise Community Engagement System For Public Libraries in the US
Wise technology was part of the OCLC acquisition of HKA in 2013.
From OCLC:
OCLC introduces Wise, the first community engagement system for U.S. public libraries. A proven solution used by more than 75 percent of public libraries in the Netherlands, Wise is engineered to elevate library experiences, the experiences of the people who use the library and the dedicated staff who engage with the community.
Uniquely holistic in its design, Wise integrates tools for increasing community engagement with the functions of library management. A marketing component simplifies the creation and distribution of more personalized and targeted communications—helping improve current customer relationships and build new connections with the wider community. Getting the right message to the right person is as easy as dragging and dropping data components.
“Public library leaders are passionate about meeting the needs of their communities,” said Skip Prichard, OCLC President and CEO. “Wise is a system that helps staff accelerate change and opens up new possibilities. Wise is a game changer because it is designed around people—how people use the library, what people want, and how they prefer to receive information.”
Fueled by customer behavioral data, Wise also delivers meaningful insights about how to best evolve library collections to reflect the needs and preferences of the community. This collection management approach combines internal expertise with evidence-based advice about what to keep, buy, move, weed—down to the shelf level and in real time.
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Wise will be available in the United States later this year. Learn more about Wise at the Public Library Association 2018 Conference in Philadelphia, March 20-24. Attend the OCLC Update Lunch or join us at the OCLC booth (#1001) for special presentations and the opportunity to speak with our Wise experts.
Read the Complete Announcement and Two Videos
Filed under: Data Files, Libraries, Management and Leadership, News, Public Libraries

About Gary Price
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com.