Forecast: Majority of Canada’s Internet Users to Use Tablets This Year
More than half of internet users in Canada will use a tablet this year, eMarketer estimates. Our latest forecast for the tablet audience around the world predicts 15.1 million people in Canada will use one of the devices this year, up 10.5% from 2014.
That growth will push penetration past the halfway mark among internet users in the country. Overall, 42.0% of the population will use a tablet at least monthly this year—whether they own their own or use a device belonging to a friend, family member or some other source.
Canada’s tablet population is significantly smaller than that of the US, but accounting for overall country size differences are smaller—but still clear. More than half of the total US population will use a tablet by next year, but Canada won’t reach that penetration level at any time during eMarketer’s forecast period.
About Gary Price
Gary Price (firstname.lastname@example.org) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.