Print: “Publisher Bets on Big Collectible Books”
From a Wall Street Journal Article:
While many book publishers are heavily investing in the digital frontier, Benedikt Taschen is looking to corner the market in oversize collectible books.
His Cologne, Germany-based publishing house, Taschen, collaborated with Sebastião Salgado, a Brazilian photojournalist and Unicef Goodwill Ambassador who spent the past eight years traveling to remote places untouched by deforestation, urbanization and the modern world, to produce “Genesis.” The 704-page two-volume collection of black-and-white photos depicts Mr. Salgado’s trek, which included a 47-day journey tracking 7,000 reindeer across Northern Siberia and a roughly 525-mile hike in the Simien Mountains of Ethiopia.
The art edition retails for $9,000, weighs a combined 130 pounds—packaging and bookstand included—and stands nearly four feet tall.
Taschen publishes about 100 titles per year, each of which must be approved by Mr. Taschen himself. Recently, Taschen and the Rolling Stones signed a deal to produce the band’s official tribute book.
Video About Genesis Project and Book
About Gary Price
Gary Price (firstname.lastname@example.org) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.