May 23, 2022

Associated Press Working With Prime Focus to Digitize Its Video Archive, Over 70,000 Hours of Material

From an Announcement:

The Associated Press is working with Prime Focus Technologies (PFT) to digitize its unique video archive, making it available to a whole new audience across digital platforms. AP’s film and tape archive contains around 70,000 hours’ worth of footage, including more than 1.3 million global news and entertainment stories, in 16mm film and videotape, dating back to the beginning of the 20th Century.


PFT is delivering this project in an unprecedented timescale, creating nearly 4 million new assets in just 18 months, including:

• 3,000 hours of film with an average of 60 news stories per hour – creating a total of 900,000 files

• 29,000 hours of video with an average of 20 news stories per hour – creating a total of 2,900,000 files

Newly digitized content will appear every day on AP Archive’s website, thanks to dedicated connectivity between PFT and AP.

About Gary Price

Gary Price ( is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at, and is currently a contributing editor at Search Engine Land.