SUBSCRIBE
SUBSCRIBE
EXPLORE +
  • About infoDOCKET
  • Academic Libraries on LJ
  • Research on LJ
  • News on LJ
  • Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Libraries
    • Academic Libraries
    • Government Libraries
    • National Libraries
    • Public Libraries
  • Companies (Publishers/Vendors)
    • EBSCO
    • Elsevier
    • Ex Libris
    • Frontiers
    • Gale
    • PLOS
    • Scholastic
  • New Resources
    • Dashboards
    • Data Files
    • Digital Collections
    • Digital Preservation
    • Interactive Tools
    • Maps
    • Other
    • Podcasts
    • Productivity
  • New Research
    • Conference Presentations
    • Journal Articles
    • Lecture
    • New Issue
    • Reports
  • Topics
    • Archives & Special Collections
    • Associations & Organizations
    • Awards
    • Funding
    • Interviews
    • Jobs
    • Management & Leadership
    • News
    • Patrons & Users
    • Preservation
    • Profiles
    • Publishing
    • Roundup
    • Scholarly Communications
      • Open Access

October 20, 2011 by Gary Price

Social Media Metrics: "Moms Continue Flocking to Facebook"

October 20, 2011 by Gary Price

From eMarketer:

eMarketer estimates 23 million US moms are on Facebook this year—a figure that counts women with children under 18 in the household who use the site at least once each month. That represents well over two-thirds of all online moms in the country. Overall, eMarketer estimates that just 57.1% of internet users (including children) use Facebook monthly.
[Clip]
These estimates mean that as of 2011, moms will make up 17.9% of all US social network users and 17.4% of Facebook users. But the high rates of penetration reached in this group mean growth will be relatively slow, and moms will actually lose share on the sites over time. By 2013, eMarketer estimates, 16.1% of US Facebook users will be moms with children in the home, while 17.1% of all US social network users will be mothers.

Read the Complete Article
The article includes two charts:
1. US Mom Facebook Users and Penetraions, 2010-2013
2. US Mom Social Media Users and Penetration, 2010-2013

Filed under: News, Patrons and Users

SHARE:

FacebookSocial MediaStatistics

About Gary Price

Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com.

ADVERTISEMENT

Archives

Job Zone

ADVERTISEMENT

Related Infodocket Posts

Resources: FCC Chairwoman Rosenworcel Proposes to Restore Net Neutrality Rules

From a FCC Fact Sheet: The internet is too important to our society and economy not to have effective oversight. However, in 2018, the FCC abdicated its authority over broadband ...

Brown University Digital Publications Joins the Association of University Presses; Report on Open Book Collective's (OBC) First Annual...

Advocacy ‘A Toolkit for Knowledge Rights Advocacy’ – KR21 Workshop Report (via LIBER) Open Book Collective Report on Open Book Collective’s (OBC) First Annual General Assembly of Custodians Publishing Brown ...

Governor Gavin Newsom Signs Bill Blocking California School Boards From Banning Inclusive Books

From The Sacramento Bee: California Gov. Gavin Newsom on Monday evening signed a bill into law barring school boards from banning books, instructional materials or curricula labeled as inclusive or ...

Article: "Journal Production Guidance for Software and Data Citations"

The full text article linked below was published today by Scientific Data. Title Journal Production Guidance for Software and Data Citations Authors Shelley Stall, Geoffrey Bilder, Matthew Cannon, Neil Chue ...

AI Book Bans: Testing LLMs Against the Freedom to Read; ChatGPT Can Now See, Hear, and Speak; &...

Book Bans A Ban on Book Bans? Teachers, Students Call on Pennsylvania Lawmakers to Make It Happen AI Book Bans: Testing LLMs Against the Freedom to Read (via Library Innovation ...

Journal Article: "Librarians’ Attitudes, Needs, and Barriers to Participating in International Conferences: A Survey of ALA Members"

The article linked below was recently published by the International Journal of Librarianship. Title Librarians’ Attitudes, Needs, and Barriers to Participating in International Conferences: A Survey of ALA Members Authors ...

Just Released: 2023 EDUCAUSE Horizon Action Plan: Generative AI

From EDUCAUSE: In 2023, generative AI emerged as the most rapidly adopted technology in history. All members of the higher education community, from students to administrators, are trying to determine ...

Colorado: "Former Weld County Librarian Wins Settlement After District Fired Her For Promoting LGBTQ, Anti-Racism Programs"

From Colorado Public Radio: A former librarian will receive $250,000 from the High Plains Library District as part of a settlement in a lengthy civil rights dispute over her firing. ...

Journal Article: "Video Game Equipment Loss and Durability in a Circulating Academic Collection"

The article linked below was published online today by Evidence Based Library and Information Practice (EBLIP). Title Video Game Equipment Loss and Durability in a Circulating Academic Collection Authors Diane ...

New Report: "Alternative Publishing Platforms. What Have We Learnt?"

From Knowledge Exchange: Different alternative publishing platforms have appeared over recent years. But what are their pros and cons? Do they differ significantly from traditional scholarly journals? To better understand ...

Not Real News: An Associated Press Roundup of Untrue Stories Shared Widely on Social Media This Week

From the Associated Press: A roundup of some of the most popular but completely untrue stories and visuals of the week. None of these are legit, even though they were ...

The Federal Trade Commission (FTC) is Hosting a Virtual Roundtable on AI and Content Creation on October 4th

From the Federal Trade Commission: The Federal Trade Commission staff will be hosting a virtual roundtable discussion on October 4, 2023 to better understand the impact of the use of ...

ADVERTISEMENT

FOLLOW US ON TWITTER

Tweets by infoDOCKET

ADVERTISEMENT

This coverage is free for all visitors. Your support makes this possible.

This coverage is free for all visitors. Your support makes this possible.

Primary Sidebar

  • News
  • Reviews+
  • Technology
  • Programs+
  • Design
  • Leadership
  • People
  • COVID-19
  • Advocacy
  • Opinion
  • INFOdocket
  • Job Zone

Reviews+

  • Booklists
  • Prepub Alert
  • Book Pulse
  • Media
  • Readers' Advisory
  • Self-Published Books
  • Review Submissions
  • Review for LJ

Awards

  • Library of the Year
  • Librarian of the Year
  • Movers & Shakers 2022
  • Paralibrarian of the Year
  • Best Small Library
  • Marketer of the Year
  • All Awards Guidelines
  • Community Impact Prize

Resources

  • LJ Index/Star Libraries
  • Research
  • White Papers / Case Studies

Events & PD

  • Online Courses
  • In-Person Events
  • Virtual Events
  • Webcasts
  • About Us
  • Contact Us
  • Advertise
  • Subscribe
  • Media Inquiries
  • Newsletter Sign Up
  • Submit Features/News
  • Data Privacy
  • Terms of Use
  • Terms of Sale
  • FAQs
  • Careers at MSI


© 2023 Library Journal. All rights reserved.


© 2022 Library Journal. All rights reserved.