On Demand Books (providers of the Espresso Book Machine) will add more than 5 million titles to the 2 million titles already listed for sale on Google Books and Google Product Search.
On Demand Books he company behind the Espresso Book Machine (EBM), announced it will register the EBM network of over 7 million (and growing) paperback titles with Google Merchant Center. As a result, all EBM titles will become available for discovery and purchase via the Google Books website and the Google “Shopping” [aka Product Search] feature.
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“We are pleased to announce this latest milestone for our network,” said Dane Neller, CEO of On Demand Books. “Our existing relationship with Google enables over 2 million public-domain titles to be purchased on Google Books. By registering our entire catalogue of over 7 million titles with Google Merchant Center, all of our content, including in-copyright and publisher titles, will soon be available for discovery and purchase on Google Books and through other Google e-commerce services.”
Neller added, “Publishers who enable their content to the Espresso Book Machine network will benefit by adding a new online channel to reach readers. In addition, the growth in mobile marketing, and other sophisticated technologies, should add further opportunities to grow sales. [Emphasis Our] Retailers benefit, given the billions of consumers who use Google every day and can now connect to an EBM retailer’s e-commerce site via a direct online link from Google and Google Books.”
Examples:
1. Baseball: individual play and team play in detail (Google eBook) for sale via Google Books. On Demand Books is listed in the “Get This Book” section. Clicking “On Demand” takes you to this page.
Note: Why is the book listed as a Google eBook? Isn’t this a PRINT on demand title?
2. Seawise, On Demand listed as a merchant in Google Product Search database.
See Also: Bibliothèque nationale de France (BnF) Joins the Espresso Book Machine Network
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