SUBSCRIBE
SUBSCRIBE
EXPLORE +
  • About infoDOCKET
  • Academic Libraries on LJ
  • Research on LJ
  • News on LJ
  • Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Libraries
    • Academic Libraries
    • Government Libraries
    • National Libraries
    • Public Libraries
  • Companies (Publishers/Vendors)
    • EBSCO
    • Elsevier
    • Ex Libris
    • Frontiers
    • Gale
    • PLOS
    • Scholastic
  • New Resources
    • Dashboards
    • Data Files
    • Digital Collections
    • Digital Preservation
    • Interactive Tools
    • Maps
    • Other
    • Podcasts
    • Productivity
  • New Research
    • Conference Presentations
    • Journal Articles
    • Lecture
    • New Issue
    • Reports
  • Topics
    • Archives & Special Collections
    • Associations & Organizations
    • Awards
    • Funding
    • Interviews
    • Jobs
    • Management & Leadership
    • News
    • Patrons & Users
    • Preservation
    • Profiles
    • Publishing
    • Roundup
    • Scholarly Communications
      • Open Access

March 31, 2011 by Gary Price

OCLC Concludes Twitter/#Ask4Stuff Search Experiment Saying It Was "Interesting But Not Sticky Enough"

March 31, 2011 by Gary Price

On the OCLC Digital Cooperative Blog Mike Teets writes that the OCLC Innovation Lab experiment that began in June, 2010 allowing users to search WorldCat directly from Twitter has ended. Users created their query and also included the #Ask4Stuff hashtag in their tweet.
#Ask4Stuff will no longer be available beginning tomorrow (April 1, 2010).
From the Blog Post:

The experiment was a success… in that we learned about many things, including:

  • Creating this new type of social search has a measurable positive impact on search engine ranking
  • Getting library services to work and play nicely with mainstream consumer applications can be done
  • The switch to Twitter’s OAUTH authentication from their basic authentication was painful and time consuming
  • The usage of a social media service linked to library materials needs more thought
  • Users outside the library community participated in the experiment with as much vigor as those inside our community
  • Some natural language processing mapped through classification systems such as Dewey produce improved results

What we also learned, though, was that while people found the Ask4Stuff service very interesting, in the long run it wasn’t deemed to be sufficient as a standalone service. It wasn’t “sticky” in consumer terms. In the days immediately following the announcement of the service, we saw 200-300 tweet-requests per day, excluding the hundreds of tweets about the service. That leveled off, and for the next month we saw below one hundred requests per day. The average user only used the service one time. The highest usage for a single user was 17 tweets. Recently? Well, let’s just say that we have dropped well below a “per day” measurement. All in all, there were around 1500 tweet-requests from just under 500 Twitter-ers. More than a fourth of the users that tried the service also followed the Ask4Stuff twitter account. Again, an interesting service but not sticky enough to sustain usage.

Read the Complete Blog Post

Filed under: Libraries, News, Patrons and Users

SHARE:

DatabasesOCLCOCLC Innovation LabOnline Research & ReferenceSocial MediaTwitterWorldCat

About Gary Price

Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.

ADVERTISEMENT

Archives

Job Zone

ADVERTISEMENT

Related Infodocket Posts

Journal Article: "Libraries Advancing Health Equity: A Literature Review"

The article linked below (full-text) was recently published Reference Services Review. Title Libraries Advancing Health Equity: A Literature Review Authors Amanda J. Wilson National Library of Medicine Catherine Staley National ...

Chicago Sun-Times Editorial Board: "As Libraries Turn the Page on Bookmobiles, Something is Lost"

From the Chicago Sun-Times Editorial Board: Anyone who has spent time on a bookmobile has learned enough to know nothing withstands the change of time. Still, we lament the slow ...

LC's African and Middle Eastern Division Announces Release of the Africana Historic Postcard Collection

From The Library of Congress (via a 4 Corners of the World Blog Post by Anchi Hoh): The African and Middle Eastern Division is delighted to announce the rerelease of the ...

New From IFLA: "Marrakesh Monitoring Report - February 2023 Update"

From the International Federation of Library Associations and Institutions (IFLA): The chart [monitoring report]…is an updated version of previous monitoring reports. Where a country has been updated or added since ...

ROUNDUP: Research4Life Reaches 200,000 Resources; Majority of Research Papers Published by Cambridge University Press Now Open Access; &...

AI Models Spit Out Photos of Real People and Copyrighted Image (via MIT Technology Review) Association of Research Libraries (ARL) Seeks to Hire Director of Diversity, Equity, and Inclusion ChatGPT ...

NY Times: "Turning Nairobi’s Public Libraries Into 'Palaces for the People'"

From The NY Times: In 1931, the first library in Kenya’s capital, Nairobi, opened its doors — to white patrons only. Nearly a century later, Kenyans dressed in the slinky ...

UC Berkeley School of Law Library Reclassifies Indigenous Materials, Giving Them Their Own Place on the Shelves

From Berkeley Law: As part of its broader commitment to considering and fostering diversity and inclusion within its storied stacks, the Berkeley Law Library staff have taken on one prominent example of ...

Not Real News: An Associated Press Roundup of Untrue Stories Shared Widely on Social Media This Week

From the Associated Press: A roundup of some of the most popular but completely untrue stories and visuals of the week. None of these are legit, even though they were ...

A Selection of New or Recently Updated Reports From the Congressional Research Service

An Introduction to Trade Secrets Law in the United States Oil and Gas Technology and Geothermal Energy Development Regulating Big Tech: CRS Legal Products for the 118th Congress Rules and ...

Deepfakes are Becoming a Cottage Industry; STM US Annual Conference 2023 to Take Place in DC (April 26-27);...

Columbia: A Judge Just Used ChatGPT to Make a Court Decision (via VICE) Coming Soon: STM US Annual Conference 2023 to Take Place in DC (April 26-27) FCC Announces Over ...

New Journal Article: "Sustainability 3.0 in Libraries: A Challenge for Management"

The article linked below was published today (February 3, 2023). Title Sustainability 3.0 in Libraries: A Challenge for Management Author Alice Keller University Library Basel, University of Basel,  Switzerland Source ...

U.S. National Academy of Sciences and Nobel Foundation to Hold Nobel Prize Summit on Countering Misinformation and Building...

From a National Academies Announcement: The Nobel Prize Summit Truth, Trust and Hope will bring together Nobel Prize laureates and other world-renowned experts and leaders for a global dialogue on how to stop ...

ADVERTISEMENT

FOLLOW US ON TWITTER

Tweets by infoDOCKET

ADVERTISEMENT

This coverage is free for all visitors. Your support makes this possible.

This coverage is free for all visitors. Your support makes this possible.

Primary Sidebar

  • News
  • Reviews+
  • Technology
  • Programs+
  • Design
  • Leadership
  • People
  • COVID-19
  • Advocacy
  • Opinion
  • INFOdocket
  • Job Zone

Reviews+

  • Booklists
  • Prepub Alert
  • Book Pulse
  • Media
  • Readers' Advisory
  • Self-Published Books
  • Review Submissions
  • Review for LJ

Awards

  • Library of the Year
  • Librarian of the Year
  • Movers & Shakers 2022
  • Paralibrarian of the Year
  • Best Small Library
  • Marketer of the Year
  • All Awards Guidelines
  • Community Impact Prize

Resources

  • LJ Index/Star Libraries
  • Research
  • White Papers / Case Studies

Events & PD

  • Online Courses
  • In-Person Events
  • Virtual Events
  • Webcasts
  • About Us
  • Contact Us
  • Advertise
  • Subscribe
  • Media Inquiries
  • Newsletter Sign Up
  • Submit Features/News
  • Data Privacy
  • Terms of Use
  • Terms of Sale
  • FAQs
  • Careers at MSI


© 2023 Library Journal. All rights reserved.


© 2022 Library Journal. All rights reserved.