From a Nieman Journalism Lab Article by Megan Garber
We wrote a few weeks back about The New York Times’ new recommendation engine: a customized page that displays Times articles you’ve consumed over the past month, broken down by topic, and that suggests other articles you might be interested in.
[Clip]
the Recommendations feature is launching in fully public form: Not only has a press release announcing the feature been sent out, but the Times, more interestingly, has added a “Recommended for You” tab next to the “Most Emailed” tab on article pages’ Most Popular module. If you’re logged into NYTimes.com, you’ll see a list of 10 recommendations under the tab. (According to the Times, I might be interested in learning more about: the iPad 2, the marketing industry, David Broder, air pollution in Wyoming, and a turtle in Hanoi that “escapes would-be rescuers.” Which, yep, seems about right.) And users who aren’t logged in, by the way, can still receive suggestions – on both on the Recommendations page and under the Recommended for You tab on article pages. But the lists are abbreviated, and based only on those users’ most recent reading history.