German book retailers have teamed up with Deutsche Telekom to produce their own eReader to challenge the dominance of Amazon.com in the growing market for digital books.
Thalia, Weltbild, Hugendubel and Club Bertelsmann will start selling the ‘Tolino’ eReader from March 7, with over 300,000 books available for download, to compete with Amazon’s Kindle and Apple’s tablets, the companies said in a joint statement on Friday.
While e-books make up over 10 percent of the book market in the United States, that proportion is at just 3.2 percent for the German market.
But the market is growing fast, with sales of e-books tripling in 2012 to 102 million euros, according to market research group GfK. E-books could account for 17 percent of sales on the German book market by 2015.
Read the Complete Article