Video Recording/Slides From EveryLibrary Institute’s “Where Did You Get That Book” Webinar Now Available
From EveryLibrary:
The EveryLibrary Institute hosts a discussion with Tim Coates on the latest Freckle Report consumer survey results revealing growth in library visits and changing reading habits across formats.
This discussion with Tim Coates, the originator of a groundbreaking consumer survey, “Freckle Project,” marked the release of the sixth survey results, which were collected in April and May 2023. The survey asks a key question of American readers: “Where Did You Get That Book?” Consistent with previous polls, the survey found that three-quarters of public library use is for reading, borrowing books, and private study. Children and teenagers far prefer to read books in printed form and are the group that uses libraries most.
The findings shed light on several key issues with the evolving landscape of library usage and readership trends. Notably, the survey results demonstrated a significant increase in library visits, with April 2023 reporting a 70% rise compared to September 2022. This spike in attendance can be attributed to the end of the lockdown measures that previously limited public access.
One interesting insight from the survey is the shifting nature of reading preferences in the United States. It found that half of all reading now consists of print material, while the other half encompasses downloaded eBooks and audiobooks. Public libraries, which account for approximately one-quarter of all reading in the country, have seen a parallel increase in both print and digital formats. Their usage grew substantially during the pandemic, and they have successfully maintained this heightened level of engagement.
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About Gary Price
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com.