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November 15, 2021 by Gary Price

Report: “The Behaviors and Attitudes of U.S. Adults on Twitter”

November 15, 2021 by Gary Price

From Pew Research:

Roughly one-quarter of U.S. adults now use Twitter, and the site has become a space where users get news, discuss topics like sports, engage in personal communication or hear from elected officials.

Pew Research Center recently conducted an in-depth survey of U.S. adults who use Twitter, looking to better understand their behaviors and experiences on the site along with their attitudes towards the service. The survey included a subset of respondents who shared their Twitter profiles for research purposes, allowing their survey responses to be matched to their actual Twitter activity.

As in many of the Center’s surveys of technology and online platforms, this study finds that Twitter users report a mix of both positive and negative experiences on the site. For instance, 46% of these users say the site has increased their understanding of current events in the last year, and 30% say it has made them feel more politically engaged. On the other hand, 33% of users report seeing a lot of misleading or inaccurate information there, and 53% say inaccurate or misleading information is a major problem on the site.

The analysis also reveals another familiar pattern on social media: that a relatively small share of highly active users produce the vast majority of content. An analysis of tweets by this representative sample of U.S. adult Twitter users from June 12 to Sept. 12, 2021, finds that the most active 25% of U.S. adults on Twitter by tweet volume produced 97% of all tweets from these users.

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Direct to Complete Report (31 pages; PDF)

Filed under: News, Patrons and Users, Profiles

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About Gary Price

Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com.

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