First Monday Volume 25, Number 11 – 2 November 2020
DOI: 10.5210/fm.v25i11.11431
Abstract
Democracies are postulated upon the ability to carry out fair elections, free from any form of interference or manipulation. Social media have been reportedly used to distort public opinion nearing election events in the United States and beyond. With over 240 million election-related tweets recorded between 20 June and 9 September 2020, in this study we chart the landscape of social media manipulation in the context of the upcoming 3 November 2020 U.S. presidential election. We focus on characterizing two salient dimensions of social media manipulation, namely (i) automation (e.g., the prevalence of bots), and (ii) distortion (e.g., manipulation of narratives, injection of conspiracies or rumors). Despite being outnumbered by several orders of magnitude, just a few thousands of bots generated spikes of conversations around real-world political events in all comparable with the volume of activity of humans.
DOI: https://doi.org/10.5210/fm.v25i11.11431
We discover that bots also exacerbate the consumption of content produced by users with their same political views, worsening the issue of political echo chambers. Furthermore, coordinated efforts carried out by Russia, China and other countries are hereby characterized. Finally, we draw a clear connection between bots, hyper-partisan media outlets, and conspiracy groups, suggesting the presence of systematic efforts to distort political narratives and propagate disinformation. Our findings may have impactful implications, shedding light on different forms of social media manipulation that may, altogether, ultimately pose a risk to the integrity of the election.
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area.
He earned his MLIS degree from Wayne State University in Detroit.
Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.
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