NY Times: “How to Sell Books in 2020: Put Them Near the Toilet Paper”
From The NY Times:
If you want to sell books during a pandemic, it turns out that one of the best places to do it is within easy reach of eggs, milk and diapers.
[Clip]
Big box stores do not generally break out how much they sell of particular products, but people across the publishing industry say that sales increased at these stores significantly, with perhaps the greatest bump at Target. In some cases there, according to publishing executives, book sales tripled or quadrupled.
Dennis Abboud is the chief executive of ReaderLink, a book distributor that serves more than 80,000 retail stores, including big box and pharmacy chains. He said that in the first week of April, his company’s sales were 34 percent higher than the same period the year before.
Read the Complete Article (approx. 1050 words)
Filed under: Journal Articles, News, Publishing
About Gary Price
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.
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