Article: “Hundreds of Thousands of People Read Novels On Instagram. They May Be The Future”
From Fast Company:
n August 2018, Instagram followers of the New York Public Library were tapping through their Insta Stories when something unexpected showed up: the full text of Alice’s Adventures in Wonderland, designed for a small screen, with small animations that brought the story to life as you flipped.
The project, known as Insta Novels, is part of the NYPL’s goal to reach beyond its walls and convince more people to read books. In pursuit of this mission, the institution has turned to one of the largest social media platforms in the world, bringing classic literature to Instagram’s 400 million daily active users.
There have been many attempts to update books for the digital age: Beyond e-readers like the Kindle and Nook, designers have tried to take advantage of the visual, context-aware nature of the internet to make reading more interactive. A project called Ambient Literature publishes stories that pull in details about your location, the time of day, and the weather for a story you can read only on a smartphone. Others have redesigned the digital reading experience for the browser, making it more pleasant to read a book on your computer.
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About Gary Price
Gary Price (email@example.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.