May 19, 2022

Research: “Emojis in Scholarly Communication:ūüĒ• or ūüí©?”

From the Scholcomm Lab Blog:

The future of the emoji may be uncertain, but one thing is abundantly clear. Emojis are booming. From classic smiley faces to dancing ‚Äúparty parrots,‚ÄĚ there are now almost 3,000 options to choose from. They fill our text messages, our Slack chats, our emails‚ÄĒeven some of our books. In 2015 the ‚Äútears of joy‚ÄĚ emoji was declared Word of the Year by Oxford Dictionaries.

But despite the digital dominance of emojis, they haven‚Äôt infiltrated every aspect of daily life. Recent research by ScholCommLab co-director Stefanie Haustein reveals that, when it comes to scholarly communication, emojis mostly get a ūüĎé.


Stefanie first decided to investigate emojis as part of a larger research project exploring how academic work is shared on Twitter. The goal was to understand what kinds of scientific documents are tweeted most, as well as when, how, and by whom. She hoped the emoji data would offer a more nuanced view of the academic Twittersphere.


Although 10-15% of academics use Twitter, only a small proportion rely on emojis. Of the 42.5 million tweets Stefanie analyzed, only 286,087‚ÄĒ0.7%‚ÄĒcontained at least one emoji.


To find out more about the project, check out Stefanie Haustein’s book chapter on Scholarly Twitter Metrics, available as a preprint at

Learn Much More: Read the Complete Blog Post, View Multiple Charts (approx. 1000 words)

About Gary Price

Gary Price ( is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at, and is currently a contributing editor at Search Engine Land.