From the Sacramento Bee:
UC Davis contracted with consultants for at least $175,000 to scrub the Internet of negative online postings following the November 2011 pepper-spraying of students and to improve the reputations of both the university and Chancellor Linda P.B. Katehi, newly released documents show.
The payments were made as the university was trying to boost its image online and were among several contracts issued following the pepper-spray incident.
The documents outlining the expenditures were released to The Sacramento Bee this week in response to requests filed last month under the California Public Records Act.
The documents reflect an aggressive effort to counteract an avalanche of negative publicity that arose after the Nov. 18, 2011, pepper-spraying of student protesters by campus police. Fallout from that incident continued for more than a year, as investigations and lawsuits played out and spawned criticism of UC Davis and demands that Katehi resign.
Hat Tip/Thanks: Matt R. Weaver