January 24, 2021

New Data From Mediafinder: Magazine Launches Down In 2015, 113 Launch In 2015 Compared With 190 In 2014

From Mediafinder:

In 2015, 113 magazines launched, compared to 190 magazines in 2014, reported MediaFinder.com—the largest online database of U.S. and Canadian publications. During the same period, 35 magazines closed, compared to 99 magazines in 2014.

The top categories for new magazines in 2015 were Food (10), including Bake from Scratch; Lifestyle (10), including Beekman 1802 Almanac; Auto (8), including Via Corsa; Children (5), including Nickelodeon; Home(5), including Southern Home; and Travel (5), including Lonely Planet. Other new launches included Living Millbrook and The Future of Everything. Magazine closures for 2015 included All You, Details, and National Journal.

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In the business-to-business magazine sector, 13 new titles launched in 2015, including Cannabis Business Times and BizPeake Journal, compared to 47 titles launched in 2014. In the same period in 2015, seven titles ceased, including California Lawyer, compared to 27 titles in 2014.

See Also: 113 Magazines Launched In 2015 (via MediaPost)

The year’s most prominent launches included Meredith Corp.’s Beekman 1802 Almanac and Parents Latina; Nickelodeon, reviving a kid’s title which closed back in 2009; Bauer’s Simple Grace, targeting Christian readers; TEN’s new Roadkill magazine, based on the popular Web series of the same name; The Escapist, a travel and business title from the publisher of Monocle; and Lonely Planet, a new quarterly from the travel publisher.

The year’s noteworthy closures included All You, Details, Fitness, National Journal, Lucky, M, Twist, Nylon for Guys, and Running Times.

See Also: Tempered Growth in the Magazine Industry (via Folio Magazine)
Includes chart: Magazine Launches vs. Closures (2011-2015)

About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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