Washington: Seattle Public Library Board Votes Against New Logo and Name Change
Note: For background on this story, see these two infoDOCKET posts:
- Thumbs Down on Proposed Seattle Public Library Name Change (October 21, 2015)
- The Seattle Public Library Considers Name Change (September 19, 2015)
Last night, the Seattle Public Library’s board of trustees—these five people—met to take a vote on whether to pursue a rebranding project that would cost $2 million to implement.
A lot of other people felt the same way concerning the amount of money the library was planning to spend on stuff that didn’t serve the library’s stated Service Priorities. (It didn’t even directly serve Turner’s vision of the library as a glorified community center where people can watch the World Cup. How would a new logo and name would bring more people in for a showing of the World Cup?)
Of the forty or so people present, only six offered public comment. That turned out to be plenty. The commenters announced varying degrees of offense, but all pretty much said the same thing. “First of all, we love the library. Second of all, this rebranding effort is absurd. Don’t do it.”
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About Gary Price
Gary Price (firstname.lastname@example.org) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.