OverDrive Releases 2014 Year-End Usage Statistics Including Most Popular eBooks and Audiobooks
From an OverDrive Announcement:
OverDrive announced today that circulation of eBooks, audiobooks and other digital media increased 33% in 2014 to 137 million checkouts, while web traffic and discoverability similarly increased, especially on mobile devices.
In addition, OverDrive Read, the browser-based eBook reader that provides instant access to eBooks without an app, became the fastest growing format and contributed to the record year with growth of 124% to nearly 15 million checkouts.
Highlights
- Total digital titles borrowed from libraries & schools: 137 million (+33% over 2013)
- eBook circulation: 105 million (+32%)
- Digital Audiobook circulation: 32 million (+38%)
- Streaming video circulation (+46%)
- OverDrive Read circulation (+124%)
- Mobile circulation (checkout on mobile device) (+43%)
- 10 library systems (and 9 consortia) achieved at least 1 million checkouts in 2014
- % of Visits on tablet (43%), desktop (36%, down from 48% in 2013), and smartphone (21%)
- Tablets and smartphones now account for 52% of all checkouts and 64% of all traffic (+100%)
The most popular eBooks and audiobooks of 2014 from libraries (based on checkouts + holds):
Top Ebooks From Libraries
- Gone Girl, Gillian Flynn Crown Publishing Group
- The Goldfinch, Donna Tartt Little, Brown and Company
- The Husband’s Secret, Liane Moriarty Penguin Group US
- Sycamore Row, John Grisham Random House Publishing Group
- The Invention of Wings, Sue Monk Kidd Penguin Group US
Top Digital Audiobooks From Libraries
- Gone Girl, Gillian Flynn Books on Tape
- The Goldfinch, Donna Tartt Blackstone Audio, Inc.
- A Game of Thrones, George R.R. Martin Books on Tape
- Sycamore Row, John Grisham Books on Tape
- Fifty Shades of Grey, EL James Books on Tape
Top Digital Titles At The Library In Other Categories In 2014:
- Adult nonfiction eBook: Unbroken, Laura Hillenbrand (Random House Publishing Group)
- Children/YA fiction eBook: The Fault in Our Stars, John Green (Penguin Group US)
- Children/YA nonfiction eBook: Heaven is for Real for Kids, Todd Burpo (Thomas Nelson)
- Adult nonfiction audiobook: Unbroken, Laura Hillenbrand (Books on Tape)
- Children/young adult fiction audiobook: Mockingjay, Suzanne Collins (Scholastic Audio)
Filed under: Libraries, Publishing, Scholastic, School Libraries
About Gary Price
Gary Price (gprice@gmail.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.
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