Milestones: Half Of Americans Ages 55+ Now Own Smartphones
As of Q1 2014, for the first time, a majority of Americans of all age groups own smartphones.
In fact, 51 percent of adults over the age of 55 now own smartphones, up 10 percent from Q1 2013, driving the growth in smartphone penetration to seven out of 10 Americans overall (70%). And smartphone penetration continues to grow every day, with 85 percent of recent acquirers picking smartphones when purchasing new handsets.
The majority of smartphones in the U.S. run Android OS (52%), and more than half of these were made by Samsung (29%). But Apple remains the largest smartphone manufacturer, whose handsets are used by 42 percent of smartphone owners in the U.S. Meanwhile, Nokia’s market share doubled over the last year and overtook Blackberry as more recent acquirers of smartphone have chosen Windows Phone handsets, which now make up 3 percent of smartphones in the U.S.
Two Charts Are Available in the Full Text Blog Post
1. Top Smartphone OS by Market Share
2. Smartphone Manufacturer Share By OS During Q1 2014 (U.S. Mobile Users)
About Gary Price
Gary Price (email@example.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.