OverDrive’s Library and School Partners Reach 102 Million Digital Checkouts During 2013

UPDATE: We’ve learned that OD added approx. 6,000 new partners during 2013. They now report approx. 28,000 partners. 
From OverDrive:

The trend in digital reading continues to grow rapidly. Readers borrowed more than 102 million digital titles across the OverDrive network in 2013, up 44% over 2012. For comparison, it took 10 years to reach the first 100 million digital checkouts from 2003-2012, and the next 100 million was surpassed within one year.
Other major milestones in 2013 include:

• A 46% increase over 2012 in eBook checkouts (79 million)

• A 37% increase over 2012 in audiobook checkouts (22.9 million)

• A 147% increase over 2012 in mobile checkouts (49.5 million)

• More than 4.3 billion page views on OverDrive-powered library and school websites

• Mobile platforms now account for nearly 1/2 of all checkouts and 2/3 of all traffic

• Six of OverDrive’s standalone libraries facilitated more than one million digital checkouts from their individual collections

• Library and school websites had 193 million visits to their OverDrive digital catalog, up 107% from 2012

• Discoverability increased to 1.8 billion in 2013, up from over 1 billion cover image impressions in 2012, giving readers countless options for “what to read next”

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Technology and support for enhanced eBooks will roll out in 2014, including features such as synched audio and text, fixed layouts, interactivity and multimedia.
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OverDrive increased its catalog to 1.8 million digital titles from more than 5,000 publishers.

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