Reference: European Publishers Council Releases Global Media Trends Book (Executive Summary)
Released online today.
For the second year running, the European Publishers Council (EPC), representing Europe’s leading media organisations, is delighted to present to you the EPC Global Media Trends Book.
This book captures the trends in revenue and usage patterns for a variety of digital media, Internet and more, and then analyses and projects the future of these digital media segments.
Examples of What’s Included in the Book
- Smart phone worldwide shipments will double from 2011 to 2015
- Mobile advertising spend in Western Europe has risen from 845 million dollars in 2011 to 2,735.50 million dollars in 2013 and that figure is predicted to rise to 8,389.50 million dollars by 2016
- E-commerce is being held back by consumer concerns about financial privacy, particularly in the UK, Colombia, New Zealand, Canada and Australia. The least concerned consumers are respondents from Poland, Spain and Mexico
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Gary Price (firstname.lastname@example.org) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.