May 22, 2022

Business Research: Say Hello to “Cashtags” From Twitter

You can now use a dollar sign ($) (aka cashtag) before a ticker symbol when posting about or searching for info about what others are saying about a company on Twitter.

So, to find out about what people are tweeting about Apple, search $AAPL.

For Southwest Airlines, search $LUV.

You get the idea.

See Also: Twitter unveils ‘cashtags’ to track stock symbols (via CNNMoney)

Note: Use of the $ is not new is not new.  A service named StockTwits has been using the symbol for years four years the CEO has shared some thoughts on the topic. He says Twitter “hijacked” the idea.

About Gary Price

Gary Price ( is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at, and is currently a contributing editor at Search Engine Land.