OD shared a bit of data last week (we shared a few comments), today more numbers.
Meredith Schwartz has details on The Digital Shift.
From the Article:
OverDrive released its first “Big Data” report at the London Book Fair, a snapshot of the library ebook platform’s March traffic. In that single month, more than 5 million visitors viewed 146 million pages in 12.6 million visits to OverDrive-hosted digital catalog, the company reported. On average, ebook catalogs hosted more than 408,000 visits each day. Visitors viewed 11.6 pages and browsed the site for 9 minutes 34 seconds on average.
Nearly 60 percent of readers browsed public library ebook collections to discover new content, rather than searching for a specific title. Among those, romance was the most popular genre, followed by all fiction, mystery and suspense, historical fiction, and science fiction and fantasy.