OverDrive Releases User Data in First “Big Data” Report
OD shared a bit of data last week (we shared a few comments), today more numbers.
Meredith Schwartz has details on The Digital Shift.
From the Article:
OverDrive released its first “Big Data” report at the London Book Fair, a snapshot of the library ebook platform’s March traffic. In that single month, more than 5 million visitors viewed 146 million pages in 12.6 million visits to OverDrive-hosted digital catalog, the company reported. On average, ebook catalogs hosted more than 408,000 visits each day. Visitors viewed 11.6 pages and browsed the site for 9 minutes 34 seconds on average.
Nearly 60 percent of readers browsed public library ebook collections to discover new content, rather than searching for a specific title. Among those, romance was the most popular genre, followed by all fiction, mystery and suspense, historical fiction, and science fiction and fantasy.
About Gary Price
Gary Price (firstname.lastname@example.org) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. He earned his MLIS degree from Wayne State University in Detroit. Price has won several awards including the SLA Innovations in Technology Award and Alumnus of the Year from the Wayne St. University Library and Information Science Program. From 2006-2009 he was Director of Online Information Services at Ask.com. Gary is also the co-founder of infoDJ an innovation research consultancy supporting corporate product and business model teams with just-in-time fact and insight finding.