Library Journal in partnership with Bowker released its second issue of the quarterly publication Patron Profiles. Based on trending research among a national sample of over 2,100 participants, Patron Profiles: Mobile Devices, Mobile Content, and Library Apps shows how the increased use of mobile devices impacts library usage and explores the issues, barriers, and opportunities for libraries and content providers.
As smartphone sales skyrocket (nearly 30 % of respondents have a smartphone, about 16% have a dedicated ereader, and 12% own a tablet) library patrons’ usage and expectations rise. Despite these figures, very few respondents have actually downloaded library apps because the development of such apps is relatively nascent. Mobile Devices, Mobile Content, and Library Apps identifies what people would want from such apps as well as how libraries can support multiple formats and devices and provides clear action steps.
Patron Profiles is the first publication to target public library consumers and explores the relationship between the library and the book and media retail industries.
New Study from Library Journal and Bowker Shows Library Users Want Access to Mobile Offerings
Filed by January 18, 2012on