November 24, 2020

People Spent 6.7 Billion Hours on Social Networks in October

From comScore:

Social networking sites now reach 82 percent of the world’s online population, representing 1.2 billion users around the world.

Particularly telling of social networking’s emergence is the amount of time people spent on sites such as Facebook, Orkut, or VKontakte. As a percentage of all the time people spend online, social networking activity has more than tripled in the last few years. In October 2011, Social Networking ranked as the most popular content category in worldwide engagement, accounting for 19 percent of all time spent online.Nearly 1 in every 5 minutes spent online is now spent on social networking sites – a stark contrast from when the category accounted for only 6 percent of time spent online in March 2007./blockquote>

About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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