New from Peter Brantley: "Lending E-Books is about B-2-C"

Here’s a new blog post by Peter Brantley on the Publisher’s Weekly site.

Title: “Lending E-Books is about B-2-C”
By: Peter Brantley

From the Blog Post:

Eric Hellman writes that Macmillan CEO John Sargent has said, “You get the book, read it, return it and get another, all without paying a thing. ‘It’s like Netflix, but you don’t pay for it. How is that a good model for us?’ ”

Evidently that’s not a problem for Amazon. If the largest online retailer in the world has made the determination that library e-book lending is not deleterious to its revenues, why has it been so difficult for large publishers to renew their historically much-older library commitments?

Read the Complete Article

Filed under: Companies (Publishers/Vendors), Libraries, Publishing