January 22, 2021

Boom Time: Pew Internet Reports E-reader Ownership Doubled in Six Months

From a New Report by Kristen Purcell, Pew Internet & American Life Project:

Overview:

“The percent of U.S. adults with an e-book reader doubled from 6% to 12% between November 2010 and May 2011. Hispanic adults, adults younger than age 65, college graduates and those living in households with incomes of at least $75,000 are most likely to own e-book readers. Parents are also more likely than non-parents to own these devices.

Tablet computers have not seen the same level of growth among U.S. adults in recent months. In May 2011, 8% of adults report owning a tablet computer such as an iPad, Samsung Galaxy or Motorola Xoom. This is roughly the same percentage of adults who reported owning this kind of device in January 2011 (7%), and represents just a 3 percentage-point increase in ownership since November 2010. Overall, the highest rates of tablet ownership are among Hispanic adults and those with household incomes of at least $75,000 annually.”

Here’s One of Several Charts Included in the Report

About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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