July 29, 2016

Perry Hewitt Named New VP of Marketing at ITHAKA, Leaving Chief Digital Officer Position at Harvard

From Today’s ITHAKA Announcement:

ITHAKA announced today that Perry Hewitt will join the organization as Vice President of Marketing.

Perry Hewitt, Chief Digital Officer, for Harvard Public Affairs and Communications and Alumni Affairs and Development at Harvard University was photographed at Widener Library on Harvard's campus. Rose Lincoln/Harvard Staff Photographer

Perry Hewitt, Chief Digital Officer, for Harvard Public Affairs and Communications and Alumni Affairs and Development at Harvard University was photographed at Widener Library on Harvard’s campus. Rose Lincoln/Harvard Staff Photographer

At ITHAKA, Hewitt will work closely with the entire leadership team. She will develop and execute a cohesive, cross-channel marketing strategy spanning its highly respected research, consulting, and preservation services – Ithaka S+R and Portico – as well as its global knowledge platform, JSTOR.

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Currently the Chief Digital Officer at Harvard University, Hewitt has led the institution’s digital strategy, building a powerful online presence, digital literacy, and collaborative teams across the global Harvard community. She leaves Harvard having nurtured a deep knowledge of digital technologies, and established a social media presence that now engages over 4.6 million Facebook fans, 500,000 Twitter followers, as well as a large and growing number of daily email subscribers to its best-in-class news site, the Harvard Gazette.

Hewitt, who attended Harvard as an undergraduate, has spent her career at the nexus of technology, content, and marketing. Previously, she held executive marketing, editorial, and strategy roles with companies including Crimson Hexagon, Razorfish, Harcourt, and Lotus Development.

Her accomplishments place her among a small number of passionate women digital and marketing leaders, and her contributions extend far beyond the workplace. She is a frequent writer and keynote speaker on business and technology issues; she serves on the boards of Junior Achievement U.S.A., MITX, and Venture Beat’s CMO Council, in addition to advising emerging efforts like Robin and the HBS Digital Initiative.

Hewit will join ITHAKA on May 1, 2016 and will based at their New York City office.

ITHAKA also recently hired Rahul Belani as Vice President of Product. Belani was a former CIO at Consumer Reports.

Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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