June 27, 2016

Access U.S. Government Agency Web Analytics Using New Dashboards

Interested in taking a look at some basic web analytics for ten U.S. Government agency web sites?

Now you can using the new agency-specific dashboards available on the USA.gov site. The agency dashboards are new but the program itself has been online for about one year.

From the DigitalGov.gov Blog:

These dashboard pages allow for greater insight into how the public interacts with specific agency websites as a complement to the aggregated view available at analytics.usa.gov. In many cases, the information we see as a government-wide percentage does not perfectly mirror an individual agency’s data. For example, at the time of writing this post, the domestic vs. foreign traffic on the whole of participating Digital Analytics Program (DAP) sites is about 90% to 10%, respectively. But the VA specifically has a 99% to 1% ratio, while NASA has a 62% to 38% domestic to foreign visits ratio.

By the way, all of the data available from analytics.usa.gov can be downloaded.

2016-02-23_18-10-49

Data points include:

  • People on the Agency Website at that Moment
  • Top Pages (Now, Past Week, Past Month)
  • Top Downloads
  • Number of Visits in Past 90 Days
  • Visitor Location (by State and by Country)

You can access the agency dashboards using the drop down menu on Analytics.usa.gov.

Direct links to the dashboards are also available at the following urls:

 

 

Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.

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