April 17, 2014

New Info Brief from Pew Internet: “African Americans and Technology Use”

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From the Pew Internet and American Life Project:

This report on African Americans and technology is the first in a series of demographic snapshots of technology use and adoption among different groups of adults in the United States. Based on a survey of 6,010 American adults, including 664 who identify as African American, it offers a detailed look at a number of key subgroups within the black population such as: men vs. women, old vs. young, low income vs. high income, and parents vs. non-parents.

Read the Full Report/View Additional Charts ||| PDF Version

Among the findings:

  • African Americans trail whites by seven percentage points when it comes to overall internet use (87% of whites and 80% of blacks are internet users). At the same time, blacks and whites are on more equal footing when it comes to other types of access, especially on mobile platforms.

 New Info Brief from Pew Internet: African Americans and Technology Use

  • Overall, 73% of African American internet users—and 96% of those ages 18-29—use a social networking site of some kind. African Americans have exhibited relatively high levels of Twitter use since we began tracking the service as a stand-alone platform.
  • 92% of African Americans own a cell phone, and 56% own a smartphone.

 New Info Brief from Pew Internet: African Americans and Technology Use

 New Info Brief from Pew Internet: African Americans and Technology Use

 New Info Brief from Pew Internet: African Americans and Technology Use

Direct to Full Report View Additional Charts  ||| PDF Version

share save 171 16 New Info Brief from Pew Internet: African Americans and Technology Use
Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.