From a HighWire Press Announcement:
HighWire Press is pleased to announce the launch of Folio, its new eBooks product, showcasing the library release of the e-Duke Books Scholarly Collection at the Frankfurt Book Fair.
Built on the HighWire Open Platform, Folio is a flexible ebook solution designed for publishers to rapidly bring their books online. Key components of the product include a publisher home page, an informative book landing page and a user-friendly e-reader view.
Features include responsive design for viewing on mobile devices, and SEO-friendly URLs which include the book title.
In the coming months, HighWire will continue to add features, content, and functionality to the Folio product. HighWire is actively developing features to leverage journal traffic to promote books through recommendations and provide integrated search results that return both book and journal content from one key term query, giving readers the convenience of searching one time and on one screen to find all relevant content offered by the publisher.
The e-Duke Books Scholarly Collection will fully launch in December 2013.