May 24, 2013

Midwest Collaborative for Library Services Announces Pilot to Investigate Direct Marketing Service For Members

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From the MCLS Blog:

The Midwest Collaborative for Library Services [located in Lansing, MI] is pleased to announce a pilot program to investigate the feasibility of a direct marketing service for its members. In conjunction with the library technology company Third Iron, this project provides access to and marketing support for BrowZine, a new tabet-based service. Funds will be provided by MCLS to supplement the purchase and to develop a marketing strategy.

More information regarding details of this project will be made available by the first week of April, 2013.

Read the Complete Blog Post

Hat Tip/Thanks: @mattrweaver

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Gary Price About Gary Price

Gary Price (gprice@mediasourceinc.com) is a librarian, writer, consultant, and frequent conference speaker based in the Washington D.C. metro area. Before launching INFOdocket, Price and Shirl Kennedy were the founders and senior editors at ResourceShelf and DocuTicker for 10 years. From 2006-2009 he was Director of Online Information Services at Ask.com, and is currently a contributing editor at Search Engine Land.